New Shifts’ concept is born out of the common frustration felt by the founder, Zeynep Saka; that is “what next can I do in my career?”
She is not alone. Current employment research show 87% of the professionals in the world are either not engaged or actively disengaged from their workplace, indicating that at the global level, work is more often a source of frustration than one of fulfillment.
At the same time, Small and Medium Enterprises (SMEs) are mostly overlooked next to the big corporate companies, despite that they represent 95% of all companies globally and contribute more than 85% to the employment growth.
Noticing that significant disconnection in-between, Zeynep founded New Shift as a niche-networking platform, matching Professionals and SMEs, who are otherwise mostly unaware of the value that they can bring to each other through collaboration.
Meet our international team
Founder & CEO
Zeynep has always been an explorer in her personal as well as professional life. With an attitude towards challenging assumptions for why something cannot be done, she worked in the construction industry for more than 10 years as an executive in mega projects, totaling a value of $4b, until 2016, when she decided to regenerate her career as an entrepreneur and founded New Shifts. Her passion for travelling and volunteer work has taken her to 54 countries in 5 continents so far, mostly only in the company of her camera.
Co-Founder & CFO
Marco has been in the mindset of a change seeker a number of times, reinventing his career 3 times over a period of 15 years, always with growing responsibilities. He started holding an IT role in an Italian gaming company, continued to become a regional GM in the shipping industry, and then finally moved to a finance executive role at a giant in the pharma industry. His interest in exploring and creativity is also reflected in his personal life, through his passion for cooking and photography. He says that he’s in constant preparation for what to do next!
Social Media & Digital Marketing
Larissa started her career in PR before transitioning to the world of digital marketing. Having spent over ten years in the industry providing strategic direction across multiple digital channels on both the client and media agency side. Larissa has undertaken two career changes, after which she then successfully launched her own business, Online Digital Coach to help small business owners to reach new audiences online. Larissa likes to explore new sports, which normally sees her competitive edge come out. She also enjoys running and Pilates.